Think of all the popular data visualization pieces out there – the ones that you always hear in lectures, read about in blogs, and the ones that popped into your head as you were reading this sentence. What do they all have in common? They probably all told a great story. Maybe the story was to convince us of something, compel us to action, enlighten us with new information, or force us to question our own preconceptions. Whatever it is, truly great data visualization reaches us at a very human level and that is why we remember them.
Let’s face it. Data can be boring if you don’t know what you’re looking for or don’t know that there’s something to look for in the first place. It’s just a mix of numbers and words that mean nothing other than their raw value. The great thing about statistics and data visualization though is that they provide us with the tools to learn that the data are much more than a bucket of numbers. There are stories in that bucket. There’s meaning, truth, and beauty. Sometimes the stories will be simple and other times complex. Some will belong in a textbook; others will come in novel form. It’s up to the statistician, computer scientist, designer, or analyst to make that decision.
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