Disney business strategy chart, 1957

Jul 14, 2015

This is Walt Disney’s corporate strategy from 1957. The theatrical films serve as a foundation, and everything else — TV, music, Disneyland, etc — feed off of and back into the Disney universe. I like how each little Mickey Mouse runs in the direction of the arrow he is on and holds something unique to the place he’s running to.

See also: the Disney org chart.

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