What burger chain reigns supreme?

Mar 10, 2010 to Mapping | Post on Twitter

What burger chain reigns supreme?

In a follow up to his McDonald's map, Stephen Von Worley of Weather Sealed maps the dominating burger chains across the United States. McDonald's obviously has a stronghold in a lot of areas but not all of them. Most noticeable is Sonic Drive-in with over 900 restaurants in Texas alone. Personally, I'm rooting for Carl's Jr. and In-n-Out.

[via We Love Datavis]

13 Comments

    • @Robert – i had to look that one up, and i have to say – i am intrigued.

    • alcarcalimo2364

      I love Five guys as well, but I hate this expansion they’re doing. The Five Guys outside of DC just don’t have the same taste or quality and it’s a shame to see them throwing away there standards for a buck. But alas, that’s how life goes.

  • Pete

    It is a nice looking graphic, but that is about it. I have worked as a consultant providing location analysis for national retailers . An explanation of methodology would be nice. Mentioning an inverse square law is not methodology. I am pretty sure there are some very simple (and probably invalid) assumptions, but it would be nice to know exactly what they are.

  • SW

    The way to get In-N-Out to show up on the map would be to show customer loyalty as opposed to merely the presence of stores. Then California would brightly glow with the In-N-Out color.

  • Arti

    Why are Hardee’s and Carl’s Jr. separate colors? They’re the same chain, branded differently in different parts of the country.

  • Ryan

    Is McDonald’s the default?

    • Yeah, McDonald’s is represented by black circles, but I think there are spots in the midwest where it’s just nothingness.

  • This is very cool, but I wish that either McDonalds or the ocean was colored something other than black. Being able to see the country borders would be nice.