Stephen Colbert on Target and predictive analytics

February 27, 2012

Statistics / humor, marketing, Stephen Colbert

“Target doesn’t just know when you’re buying sheets. They know what you’re doing in between them.”

Jason — February 28, 2012 at 12:53 am

Any video’s that may be viewed outside the US?
honey_badger — February 28, 2012 at 10:02 am

I’m in the US and can’t see it. :/
redirect_loop — February 28, 2012 at 1:53 pm

For some reason, I got thrown in to redirect loop when I clicked the link. The Hulu link seems fine though (for US viewers): http://www.hulu.com/watch/332382/the-colbert-report-the-word-surrender-to-a-buyer-power
Adam — February 29, 2012 at 4:17 am

The video worked for me (I’m in the UK) Really funny video and really informative. I have recently got tracking on my site and the things you can do are incredible. I must admit I am very much an amateur as i’m still getting to grips with analytics. I am definitely going to seek the help of a Google analytics consultant until I know for sure what i’m doing. Predictive analytics is amazing and really clever. I think it is something that I will definitely look into within my company.
KMB — February 29, 2012 at 1:13 pm

You can use the official video without any restrictions:
http://www.colbertnation.com/the-colbert-report-videos/408981/february-22-2012/the-word—surrender-to-a-buyer-power