Inside the Glenn Beck/Goldline scheme

Jess Bachman and Barry Ritholtz take a look at the Glenn Beck/Goldline scheme in standard flowchart fashion. In a nutshell: Goldline sponsors the Glenn Beck radio show; Glenn Beck supports them and tells listeners and viewers to buy from them; and now Congress recently opened an investigation on Goldline (and other shady gold dealers). Something is amiss.


  • As an infographic, this one strikes me as not that great. There’s so much text, and the flow is so linear (the two big side branches are just explanations/elaborations, not alternate paths) that it’s basically just an essay with lines drawn between the paragraphs. If they dropped all the pictures of Glenn and his coins, they could even make the text a readable size.

  • Regardless of what I think of Glenn Beck, et al, I’d have to agree with Stentor that this is a poor infographic. The text is the only informative part and it is hard to read.

  • Could you try something similar but substitute Al Gore? He’s made a career including a movie that’s made him very wealthy. FYI, I don’t buy gold coins or carbon offsets. :-D

    • Haha yes, his movie was successful so it must also be a scam. You’re a clever one, aren’t you?

      • David Shea August 2, 2010 at 7:25 pm

        Actually, I was trying to point out that there are a lot of people promoting “ideas” that bring them monetary gain. buyer beware regardless of political stance.

        I’m ready to drop this tread, back to cool pictures!

        Anyone going to Tableau Conference later this month? :-D

  • More of an info-article. Still interesting, found it compelling — everything got killed when I got the the asterisks at the bottom.

    I understand what the overall point is, Beck is a scheming man-baby and Goldline is just bilking scared people of their cash (and I agree on both parts) but why would you make your content *purposely* misleading (and then “correct” it in the footnotes) when you’re railing about misleading statements and confusing connections??

    Clear facts would have been just as compelling.

  • Gerard St. Croix August 2, 2010 at 1:11 pm

    Was a time when you could access FloDa for infographics, not US domestic politics. There’s been enough of the latter recently that I’m considering if this site has jumped the shark. Even us dirty furriners know where to find KOS/FREEP if we feel a compelling need to partake in what passes for political debate in the US.

    Just sayin’.

  • Wow, what a breathtaking visualization of data. The only information conveyed by this infographic is your political slant and your willingness to degrade your audience.

    • WAHHH! This graphic disagrees with MY political beliefs, therefore it must be slanted and degrading!

  • Victor Lazlow August 2, 2010 at 6:31 pm

    The comments I had in mind are pretty much already covered. Stay focused on what you do best, don’t open a door that will make this site like so many others.


  • Hear, hear on getting the focus back on the medium instead of the message.

    If the message is part of the future of FD, then at least present good/bad/ugly from both libs/cons. Oh, and find a new reader since I’d be out of here…

  • Please correct the headline and link. It’s “Goldline”, not “Goldine”. Thanks.