Vox, in collaboration with The Pudding, looked at what happens when a song goes viral on TikTok. It heads down the TikTok-to-Spotify pipeline, which signals money to be made and draws labels to take advantage.
Vox, in collaboration with The Pudding, looked at what happens when a song goes viral on TikTok. It heads down the TikTok-to-Spotify pipeline, which signals money to be made and draws labels to take advantage.